Journal

Meet the Creators - Jenny Jones
  • by Benji Anker

Meet the Creators - Jenny Jones

For this instalment of our Meet the Creators series, we head to the rolling hills and hidden valleys of the Peak District to meet Jenny Jones, better known as @peakdistrictwench. A self-confessed weekend maximiser, Jenny balances life behind a desk as...

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Into the Wild. A New Partnership with Wildway Bushcraft
  • by Benji Anker

Into the Wild. A New Partnership with Wildway Bushcraft

There’s something quietly powerful about stepping outside, slowing down, and reconnecting with the natural world. It’s a feeling we’ve always believed in at New Forest Clothing. That sense of freedom, resilience, and grounded adventure sits at the heart of everything...

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Behind the Brand at New Forest Clothing
  • by Benji Anker

Behind the Brand at New Forest Clothing

Last Friday (13th March), we had the pleasure of opening the doors to New Forest Clothing HQ and welcoming ten fantastic content creators, alongside the Country Content team, for a proper behind-the-scenes look at how everything comes together. It was...

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The New Forest Clothing Coat Guide
  • by Paul Reid

The New Forest Clothing Coat Guide

Built for the British Countryside At New Forest Clothing, every jacket we design is built with the same goal: practical performance for life outdoors. Whether you're beating on a cold winter morning, working on the farm, walking the dog, or heading out...

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Deerhunter - Born of Danish Heritage. Built for the Wild
  • by Benji Anker

Deerhunter - Born of Danish Heritage. Built for the Wild

In Denmark, where the forests run deep and the weather turns quickly, Deerhunter was founded with a singular purpose — to create hunting and outdoor clothing that could handle everything the wild throws at you. For over 40 years, this...

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Meet the Creators - Maximillian Rose
  • by Benji Anker

Meet the Creators - Maximillian Rose

For the next instalment of our Meet the Creators series, we’re heading home to the New Forest to meet Maximillian Rose. Born, raised, and still living on the south coast, Max’s connection to the Forest runs deep. It’s shaped his work,...

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Bushbuck: New Zealand’s Frontier Engineering for the Modern Explorer
  • by Benji Anker

Bushbuck: New Zealand’s Frontier Engineering for the Modern Explorer

In the vast and untamed wilderness of New Zealand, where roaring winds meet jagged peaks and glacial rain lashes down, Bushbuck was born. This isn’t just outdoor gear — it’s engineered armour for those who thrive where the wild bites...

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Jessica with long gray hair leans against a tree on shoot day in the field
  • by Benji Anker

Meet the Creators - Jessica In The Field

For the next chapter in our Meet the Creators series, we’re delighted to introduce Jessica, better known as jessicainthefield. Based in Nottinghamshire and originally from rural Pembrokeshire, Jessica’s story is one shaped by service, skill, and a lifelong pull towards the...

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Grubs boots: black wellingtons in muddy water, countryside staple
  • by Benji Anker

Grub’s: Next-Generation Wellies for All Terrain Comfort

Wellington boots have long been a countryside staple — but Grub’s has taken this traditional form and pushed it into the modern era. With technical fabrics, advanced insulation, and serious grip underfoot, Grub’s footwear offers year-round performance in the wettest,...

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