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Three folks in rugged forest clothing stand in dim woods for Black Friday.
  • by Benji Anker

Black Friday at New Forest Clothing

Black Friday has rolled in like a crisp forest breeze and the timing could not be better. Whether you are gearing up for a winter ramble, plotting a windswept coast walk or simply refreshing your everyday kit, this is the...

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Classic brown leather duffle bag from Norfolk Countryman country content.
  • by Benji Anker

Meet the Creators - The Norfolk Countryman

For the fifth instalment of our Meet the Creators series, we’re heading to Norfolk to meet Jamie Harcourt, better known online as The Norfolk Countryman. A proud veteran, full-time security professional, and passionate outdoorsman, Jamie perfectly embodies the balance between...

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Swazi smock trusted by professional hunters: camo jacket with hood
  • by Benji Anker

Swazi: Hardcore Gear from the Land of the Long White Cloud

If you’ve ever heard whispers about a fleece that can outlast a storm, or a smock trusted by professional hunters in the Southern Alps — chances are, they were talking about Swazi. Designed and tested in New Zealand, Swazi kit...

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Morgan Alexander in plaid shirt, black tie, vest for country clay shooting
  • by Benji Anker

Meet the Creators - Morgan Alexander

For the third instalment of our Meet the Creators series, we caught up with Morgan Alexander — a countryside enthusiast with a techy twist. Based in rural Gloucestershire, Morgan perfectly balances life as a cybersecurity analyst with his passion for the...

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Black Redback boots with soft toe, red stitching and side pocket
  • by Benji Anker

The Rise of the Redback Boot in the UK Countryside

In recent seasons, you’ll have spotted a quietly persistent trend across fields, tracks, hedgerows and even beer gardens of Britain’s rural heartlands: tattersall shirts, fleece gilets, rugby shorts (yes – rugby shorts are back) and brushed‑waterproof smocks. Among these, the...

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Alix Jade’s brown woven straw hat from sustainable country content brand
  • by Benji Anker

Meet the Creators - Alix Jade Selby

For the second feature in our Meet the Creators series, we’re excited to introduce Alix Jade Selby — a passionate country and fieldsports content creator with a life that’s as busy as it is inspiring. Splitting her time between clay...

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Five adults and four dogs enjoying nature on a fallen tree trunk in New Forest for country content
  • by Benji Anker

Into Autumn - NewForest AW25 Photoshoot with Country Content

There are moments when everything aligns just right - our new collection, a creative vision, a gorgeous setting, and a wonderful team behind the lens. That’s exactly what happened at our Autumn/Winter photoshoot this year. We joined forces once again...

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Sequence of opinel folding knives with simple wooden handles at different open stages
  • by Benji Anker

Opinel: A Blade Born in the Alps, Beloved Worldwide

Few objects are as instantly recognisable — or as quietly iconic — as the Opinel folding knife. With its simple wooden handle, curved blade, and signature locking ring, the Opinel has carved out a place in the pockets and hands...

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Farmer feeding calves in field with WhiteRoseShooting country content and forest clothing
  • by Benji Anker

Meet the Creators - WhiteRoseShooting

Welcome to the very first feature in our brand-new Creator Spotlight series here at New Forest Clothing. To kick things off, we’re excited to introduce Martyn Hibbert of WhiteRoseShooting.

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